Self-Published Genius #84: Mysterious Title

January seems to be the month for these things. We have yet another addition to our series about Self-Published Geniuses, where we bring you news of authors with a vanity press book in which the author claims to have made paradigm-shattering discoveries, and announces his work by hiring a press release service.

The press release for this one is titled Xulon Author Releases Inspirational Book on Creation vs. Evolution, issued by Cision PRWeb, which describes itself as “the leader in online news distribution and publicity.” It says, with some bold font added by us for emphasis, and occasional Curmudgeonly interjections [that look like this]:

Within the pages of Richard D. Villanueva Sr.’s book, God or No God ($17.99, paperback, 9781545653739; $8.99, ebook, 9781545653746), readers will find an inspirational book that offers a refreshing new take on the differences between creation and evolution.

We can’t resist a book like that! Hey — we just noticed something. That link to the publisher’s website gives a more complete title for the book. The full title is: God or No God G = m t s ∞…TM God = matter time space to the power of infinity. We don’t know that means, but it appears to be very profound. Okay, back to the press release. It says:

God or No God provides an understanding of the real differences between creation and evolution which readers can apply to everyday living. The book offers a plan that can immediately to propel readers’ lives into action mode.

Ooooooooooooh! The book gives you a plan! They quote the author:

“With all the fake news, this book shows you how to follow the right path to spiritual enlightenment,” says Villanueva. “The information is current and inspiring. Take the plans and begin to balance your whole life. Too simple to mess up, this book will set you free.”

Ooooooooooooh! The book will set you free! The press release continues:

At age seven, Richard D. Villanueva Sr. raised greyhound race dogs for five years. He joined the Army in 1972 and was honorably discharged after four years. [An honorable discharge!] Since then, he’s worked many sales jobs and motivational jobs. He worked in a psychiatric facility and later became a Licensed Psychiatric Technician in 1980.

What’s a “Licensed Psychiatric Technician”? We googled around and learned this from a few different sources:

Psychiatric technicians provide therapeutic care to people with developmental disabilities or mental illness. They need at least a high school diploma, and are required to be certified. Psychiatric technicians, sometimes called mental health technicians, typically do the following: Observe patients’ behavior, listen to their concerns, and record their condition. Lead patients in therapeutic and recreational activities. … Restrain patients who may become physically violent.

Very impressive! Here’s one last excerpt from the press release:

Xulon Press, a division of Salem Media Group, is the world’s largest Christian self-publisher, with more than 12,000 titles published to date.

Okay — we’ve got the press release, and it tells us the publisher is a vanity press, so the book qualifies for our collection! Let’s see if we can find it at Amazon. Yes! Here it is: God or No God G = M T S ∞…TM God = Matter Time Space to the Power of Infinity.

Like the press release says, it’s $17.99 in paperback, and for that you get a book that’s 196 pages long! They don’t have a “look inside” feature, and there are no customer reviews yet. You can be the first!

Okay, dear reader, your Curmudgeon has done his part. Now it’s up to you. Buy the book. You may learn something — for once in your sinful, Darwinist life. And if you can figure out the book’s title, let us know what it means.

Copyright © 2019. The Sensuous Curmudgeon. All rights reserved.

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12 responses to “Self-Published Genius #84: Mysterious Title

  1. Anything that’s “too simple to mess up” probably doesn’t do very much. And from the title, I’d guess physics isn’t his strong point.

  2. Richard Andersen

    So the publisher is “the largest Christian self-publisher, with more than 12,000 titles published to date.” Has anyone ever heard of any of the 12,000 titles that that group of con artists has foisted on the public? It takes a special kind of ego for an “author” to go the self-publishing route. The fact that it was necessary to go to such a firm says a lot about the quality of what the book contains! He has admitted that none of the legitimate publishers would touch it.

  3. This book can “immediately propel [my] life into action mode.” Must have it! All those years of total inactivity is quite enough! And “an understanding of the real differences between creation and evolution which readers can apply to everyday living.” I can’t even begin to imagine how this application is going to work. Can you? Can anyone here? Would the attentions of a psychiatric technician help any?

    How much do you reckon this sad guy was milked for?

  4. “the real differences between creation and evolution”
    Oooohhh! Please take notice, dear SC. Perhaps all those years you have been blogging about the unreal differences between the two.

  5. Paul Braterman says: “I can’t even begin to imagine how this application is going to work. Can you?”

    First, you need to understand that God = (matter x time x space)^infinity

    After that it’s a no-brainer.

  6. SC, help! Is that scalar multiplication or vector multiplication? My brain’s hurting

  7. I don’t think it makes any difference, with the infinite exponent.

  8. “I’d guess physics reality isn’t his strong point.”

    I would recommend the above changes since Villanueva’s shortcomings far transcend physics and even basic math.

  9. “The book offers a plan that can immediately to [sic]…”

    Even the bloody press release is inept. Xulon(!) Press might have well just admitted: Look, we know the Bible’s not capable of convincing anyone of anything, so here’s another display of anti-erudition to add to the other 12,000 titles we were brain-damaged enough to publish.

  10. Dr. Braterman asks,

    “How much do you reckon this sad guy was milked for?”

    Oh, probably somewhere between $∞/0 and $∞.

  11. …but certainly less than ($∞!). [Infinity factorial dollars].

  12. Dave Luckett

    How much did this cost him? Depends. Is it pure print-on-demand, or did they do an actual print run? And is Xulon a deliberate for-profit scam mill? If so, the only answer is “All the traffic will bear”. The scammers work by printing anything they get as is, unedited, straight off the chip, shoddily and poorly, on the cheapest possible stock, only printing a few, and selling them to the author at inflated prices. No effort whatsoever is made to market it, but the author can often be milked further for “promotion” or “library fees”, or anything the scammer can think of.

    It would also depend on the editing, paper, design, binding and cover art. I have to say that it does look like a pro cover. What the rest is like, I don’t know.

    I suspect that Xulon is actually just a vanity press. They’ll do the design, print and binding job you pay for, at no more than a reasonable mark-up. They do claim to be a “self-publisher”, which is a little near the knuckle, because if I’m right they don’t actually do any publishing, but it’s better than some of the out-and-out sharks. The sharks typically claim to be “traditional publishers”,, a term that has no meaning they can be held to.

    My guess, though, is that only a few proof copies got printed, and the rest is PoD. I base this guess on the fact that even Amazon doesn’t have any on hand – they ship one or two days after they get the order, they say.

    At a punt, I’d say he’s out a couple of thousand, but that he got what he wanted at a fair price. Probably.